Entrevue is a French general-interest news publication — politics, media, culture, society and sport — publishing continuously across the web and a mobile app.
The Challenge
A newsroom lives or dies on speed and clarity. Entrevue had to publish constantly, rank in search, and stay fast under a heavy, image-dense front page — all without the interface getting in the editors' way, and while distributing the same content to a mobile app.
Scope of Work
- Technical direction
- Product design
- Full-stack development
- SEO infrastructure
- AI-assisted editorial workflows
- Mobile application
Responsibilities
- Architected the publishing platform for speed and scale
- Designed the front page, article and category systems around editorial clarity
- Built the SEO infrastructure into the foundation
- Integrated AI-assisted steps into the editorial pipeline
- Optimised performance for a dense, continuously updated home page
The Solution
The platform is organised around continuous publishing: a fast, cache-friendly front page, clear article and category templates, and routing and metadata built for search from the start. AI-assisted steps speed up the editorial pipeline without replacing editorial judgement, and one content system feeds both the web and the mobile app.
Impact & Results
- 01Continuous publishing at newsroom pace
- 02A fast front page despite heavy, image-dense content
- 03SEO built into the platform rather than bolted on
- 04One content system feeding both web and the mobile app
